Multi-sector business meeting that took place from April 25 to 27, 2017 in Quebec.
After the great success of the first edition of its annual Forum held the previous month in Arcachon, Mission Internationale is already announcing the organization of the visit to Quebec of a delegation of French business leaders in April 2017. The delegation, composed of leaders of multi-sector SME-SMI and ETI, was welcomed by the historical partners of the international support specialist.
These qualified business meetings allowed the members of the delegation to take stock of their motivation to establish themselves across the Atlantic, to collect useful information and to make contacts. This exploratory mission provided information on Quebec's economic and political environment, the government's priorities in terms of development and cooperation, and the procedures for creating a subsidiary or a joint-venture partnership. It was also a springboard for executives who were able to present and promote their projects to high-level Quebec contacts.
This mission was all the more strategic because it took place six months after the signing of the Comprehensive Economic and Trade Agreement between Canada and the European Union. Ensuring the free movement of goods, people and capital and aiming to eliminate 99% of customs duties between the EU and Canada, this agreement considered by some observers as historic, opens the way to a wealth of opportunities for businesses on both sides of the Atlantic.
The agreement is a major step forward in the development of Canada's economic and trade relations.
Helping companies expand internationally is the raison d'être of International Mission, which displays real expertise in organizing international delegations, particularly in Quebec where the structure has established long-term agreements with key economic and institutional players. In March and October 2015, Mission Internationale led a team of French SME/SMI executives to Montreal for a first study tour. A few key topics traditionally questioned by future candidates to set up a business were discussed on this occasion: the tax and legal advantages of Quebec, Quebec's competitiveness clusters and their specificities, local reception structures and support mechanisms. The program, which generally lasts three days, includes high-level meetings with private and public decision-makers and institutional representatives. Peer-to-peer networking sessions are also planned in order to strengthen exchanges on best practices and feedback, which can be very useful to avoid making strategic or operational mistakes. Mission Internationale sets up, upon request, qualified BtoB meetings according to the topics of interest, the sector of activity and the strategy of the company.
Aligning commercial performance and customer relationship management, International Mission takes care of all the steps of the internationalization process; from the export diagnosis which includes a human, financial and technical evaluation, to the mapping of export subsidies, the market study covering regulatory, fiscal and cultural aspects, the search for partners, the implementation study which may concern a technology transfer, the response file to a call for tenders, and the strategic watch to identify the networks of influence and the decision making circuits. With ten years of experience, Mission Internationale is a reliable partner, both in terms of the quality of its network of contacts and its mastery of the various stages of successful internationalization in French-speaking countries. A true business gas pedal, the structure has already accompanied more than twenty delegations to Quebec and relies on a network of more than 3,000 experts, stakeholders and partners in the private and public sectors. In the opinion of clients already accompanied by International Mission, the structure plays an essential role of guide and tactfully defends the interests of companies new to the international path.
Getting support for an international opening is also essential to optimally manage the cultural differences that the host country will present. Many are the testimonies of business leaders who are grateful for having avoided a diplomatic incident or a misunderstanding due to an implicit language that is not expressed with words. So when a Quebec interlocutor tells you, "Don't forget to take a good pair of slaps!" it's not what you think...but simply shoe covers to protect against the cold and rain.